
Why Money Doesn't Buy Motivation (According to SDT)
Money motivates people. Right? That belief has been repeated so often it feels like common sense. Raise salaries. Offer bonuses. Dangle incentives. Watch productivity skyrocket. Except… it doesn’t always work that way. Here’s the uncomfortable truth - and it is backed by decades of psychological research - money can boost performance in the short term, but it rarely creates deep, lasting motivation. In some cases, it actually weakens it. If that sounds counterintuitive, welcome to the world




